Roy Dickan, Greg Dixon, and Betty Withrow discuss the importance of website optimization and some content posting strategies to create real magic with your online presence.
Website Optimization
Roy Dickan talks about his special website optimization offer, with the following goals:
- Fastloading website that meets Google’s standards for indexing.
- Optimal use of keywords in each page’s title, description, and body.
- The use of optimized images to have the page load quickly.
- Other optimization tips.
Posting Magic
Greg Dixon describes how this page is constructed and submitted to Google Search Console to leverage searches.
The tips include:
- Using a catchy subject line
- Having a description with keywords
- Using an optimized thumbnail image that shows well when shared on social media.
- Using LinkedIn Events and StreamYard to connect this page prior to, during, and after the broadcast.
Content Messaging
Betty Withrow talks about combining consistent content messaging to create an effective and coherent online presence.
This strategy boosts your online presence and
increases your visibility and influence in searches
Posting Magic Results
This search a few hours after the broadcast showed that the strategy worked.
Next time we will check at the time of the broadcast.
That means we can get a broadcast visible in Google Search in close to real-time!