One of the things that we say in our broadcasts is to have fun doing what you are doing.
Fun Experience Matters!
Today we are going to look at the lessons that gamification and other related approaches have for programs, marketing, and life.
I bring experience creating online courses and programs to the Total Traffic and Conversion team.
I am currently participating in Marisa Murgatroyd’s workshops on The Experience Formula.
The next workshop is on Saturday, October 7th, 2023. Download the free guide at https://liveyourmessage.com/epm23/formula/ and you will receive an invitation to join the workshop.
I am going to present some of the items out of Marissa’s guide.
Wherever you see the word “Course‘ you can also think of ‘Marketing‘ or ‘How You Present and Deliver Your Services‘.
Marisa Murgatroyd
I have been following Marisa Murgatroyd for course creation and marketing for many years. Much is great and her recent insights have been right on the money, especially The Experience Formula.
Experience Products Versus Traditional
This has been my experience with courses and memberships as well as people I see in networking groups making the same offers with nearly zero results.
I also see that we need to change how we work with clients and deliver results.
Three Core Experiences
These three experiences are important in courses, marketing, business, and life.
I am currently experiencing that with apps such as Duolingo and the Apple Fitness app.
Also, in the way how Marisa Murgatroyd, creates fun and engagement with email and messaging for the training sessions themselves.
There is a lot to learn by her putting the experience formula into the experience!
Much To Learn Here.
Overview of The Experience Formula
This chart covers the main elements of The Experience Formula.
Key Takeaways
For me, the main lesson here is that we need to raise our game in how we present our services and training and how we deliver services to our clients.